ABOUT THE RACE
HURDLING ORIGINATED IN ENGLAND IN THE EARLY 19TH CENTURY, THE RUNNERS RACE OVER A SERIES OF OBSTACLES CALLED HURDLES, WHICH ARE SET A FIXED DISTANCE APART.
RUNNERS MUST REMAIN IN ASSIGNED LANES THROUGHOUT A RACE, AND, ALTHOUGH THEY MAY KNOCK HURDLES DOWN WHILE RUNNING OVER THEM, A RUNNER WHO TRAILS A FOOT OR LEG ALONGSIDE A HURDLE OR KNOCKS IT DOWN WITH A HAND IS DISQUALIFIED. THE FIRST HURDLER TO COMPLETE THE COURSE IS THE WINNER.
HURDLES
TOBI
AMUSAN
(NIGERIA) WOMEN / 100M / 2022
12.12
12.12
12.12
12.12
KARSTEN WARHOLM
(NORWAY) MEN / 400M / 2021
45.95
45.95
45.95
45.95
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Briscoe Co. is a collective of elite creatives, strategists, and operators built to win in today’s attention economy.
Led by Wes Briscoe, the team brings expertise across brand strategy, storytelling, content production, and performance marketing helping athletes, brands, and organizations break through and scale.
At the core is a senior team driving strategy and execution, supported by a wider network of highly skilled creatives and marketers editors, designers, filmmakers, and media specialists activated based on each project’s needs.
The result is a flexible, high-performance team built to create, launch, and grow at the highest level.
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Wes Briscoe
Founder
As the founder of Briscoe Co., Wes partners with elite talent and high-growth companies to build brands that cut through developing narrative, content, and marketing systems that drive real attention and real revenue. His work sits at the intersection of sport, media, and performance, helping clients turn their story into leverage.
Wes has spent over two decades creating at the highest level leading marketing and creative initiatives across sports, technology, and media. His background includes work with Twitter and collaborations with organizations like ESPN, the NFL, and MLB.
Through Briscoe Co., he works directly with athletes and founders to shape brand identity, secure partnerships, and build platforms that last on and off the field.
Jon Gagnon
Creative Director
Jonathan Gagnon has over 15 years of work experience in the creative industry. Jonathan began th
Jonathan Gagnon is a Creative Director with over 15 years of experience shaping brands across sports, fitness, and lifestyle. Known for blending performance-driven design with strong brand storytelling, he has led creative across apparel, product, and digital platforms.
Jonathan has held leadership roles including Design Director at Adrenaline Lacrosse, Product Line Manager at Evolv Sports & Designs, and Creative Director at The Legends Brand. He also founded Creative Win Inc., where he partnered with a range of emerging and established brands. His work extends into consulting roles with companies like Tone It Up and Mamba Sports Academy.
He holds a Bachelor of Fine Arts in Graphic Design from Plymouth State University, with a background in art history, media studies, and visual communication.
Rob Rosario
Film Director
Rob is a film director and visual storyteller focused on capturing performance, energy, and real moments at the highest level. Through Rob Productions, he has built a reputation for fast-moving, high-impact content that lives across social, brand, and athlete platforms.
His work blends cinematic storytelling with a digital-first mindset creating content that not only looks elite, but performs. From athlete features and behind-the-scenes access to branded campaigns and short-form storytelling, Rob specializes in bringing stories to life in a way that feels raw, real, and built for today’s audience.
At Briscoe Co., Rob plays a key role in executing creative vision leading production, editing, and content delivery across campaigns, athlete partnerships, and media initiatives.
Bruce Hudgins
Senior Editor
Bruce Hudgins is a film editor and post-production specialist known for crafting story through precision, pacing, and emotion. With a background spanning film, television, and digital media, his work focuses on turning raw footage into compelling, high-performance narratives.
His editing style blends cinematic structure with modern content sensibility—balancing storytelling with speed, rhythm, and audience engagement. From long-form documentary work to short-form digital content, Bruce brings a sharp editorial eye and a deep understanding of how stories connect.
Through his work across film and television credits on IMDb, as well as independent and branded projects, Bruce has developed a versatile approach to post-production that adapts across platforms while maintaining a consistent standard of quality.
At Briscoe Co., Bruce leads post-production shaping narrative, refining performance, and delivering content that resonates at scale.
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